ppRISDbkmk

Rhode Island
School of Design

(RISD)
Metcalf Refectory
Providence, RI

 

prepared by
Clevenger Frable LaVallee

project data:

Student Population: 1,000
Number of Seats: 350
Serving Area: 2,500 sf
Foodservice Equipment Cost: $100,000
Total Project Cost: $500,000


situation analysis:


The only student dining facility at RISD was operated with a conventional board–plan venue and was unable to attract nonresident students and staff. The facility did not reflect the image RISD wanted to project to existing and prospective students.

the challenge:

to successfully compete with off–campus options by renovating the facility so that it would attract both nonresidents and staff.

solution:

Clevenger Frable LaVallee designed a foodservice facility consistent with the world–respected design reputation of RISD. We selected a Marketplace concept to enhance the facility’s layout and patron flow. In addition, we designed and specified a foodservice equipment package that was ideal for the situation at hand.

project strategy:

Clevenger Frable LaVallee, and the project’s architect, Kennedy & Violich Architecture, conducted and participated in a series of focus groups with students and staff to define preferences and determine program direction.

results:

The new facility supported the institution’s quest for a more creative approach to foodservice management. What’s more, the renovation transformed the dining–services program into a valuable sales tool in attracting new students to RISD.

Metcalf Refectory Providence, RI
300% increase in staff dining guests, and 150% increase in non–resident student dining guests.

 

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